Reason 2: They can drive quality traffic to your website or sales page (or your client’s) Even if you only have a small number of glowing testimonials about the quality of your work, it will provide social proof of your article writing skills. This would require that client’s permission, preferably in your contract with them.Īlthough, the easiest way to prove your credibility as a ghostwriter is to include testimonials on your website. You may also be able to use an excerpt of a larger piece of writing you did for a client. Typically, you wouldn’t directly state that you ghostwrote an article that’s been published under a person’s name, or use that article as an example in your portfolio.īut… you can often tell a potential client that you wrote for a certain company without revealing exactly what you wrote. Depending on the client, you might be publishing your articles under your own name, or ghostwriting them under your client’s name. On the other hand, you can still build your credibility when you write for clients. If you write for a specific industry, or niche, you can highlight your knowledge relating to that field.Īnd as you build your website, you’ll also build your reputation as a respected source of information and expertise in the industry. Publishing articles on your own freelance writer’s website provides living examples of your work. Whether you write for yourself or for a client, articles can help boost your credibility as a writer. But there are other reasons you might want to explore writing articles as a freelance writer… Reason 1: They can quickly help you gain credibility in your field These factors make it fairly easy to break into article writing when you’re first starting out. Articles are also relatively small projects, which means potential clients don’t need to take much of a risk when they hire you. We’ve already mentioned how articles are in high demand in nearly all industries. Writing articles is an excellent place to start for new writers. I even know some writers who can bang them out in under 30 minutes! Reasons to Consider Writing Articles The main difference between sales copy and an article is that an article will often include action steps or advice the reader should follow, and will always offer something valuable to the reader.Īlthough I must say, many copywriters can even make reading sales copy valuable.īut what makes article writing such a great opportunity for Barefoot Writers - beyond the demand - is that the length of an article can range anywhere from 400 to 1,200 words, and can often be written in less than a couple of hours. And like good copy, the best articles are concisely written, target a specific type of reader, and address a problem or desire the reader is having. However, like good copy, they still can be persuasive… especially if the article is persuading the reader to agree, get excited, or take any sort of action.
What Exactly is an Article?įirst, let’s talk about what I mean by “article.” When I’m talking about articles, I’m referring to a writing style that’s considered editorial - meaning they tend to be more informative, rather than promotional. If you haven’t chosen a writing opportunity just yet, writing articles is definitely one that can give you the most carefree entry into the life of a Barefoot Writer…. Companies recognize the value of well-written articles for moving their business forward, and they’re willing to pay handsomely for them. This means they have a constant need for articles they can post on blogs, send out in emails, or publish in newsletters.Īnd, the pay is great. They use it to communicate regularly with their own customers and to improve their page ranking on search engines.
There are literally thousands of clients in virtually every industry possible who are hungry for good editorial. How are you at writing articles? For many Barefoot Writers, writing articles can be the easiest way to break into writing and start making money, since their tone is often more conversational.Īnd, thanks to the web, the demand for articles is never-ending.
0 kommentar(er)
